Skew presents

Haul: The London Retail Masterclass

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Join us on the 16th of January 2025 for our bi-annual masterclass which is packed with actionable insights tailored to your brands needs

In this unique one-day masterclass you'll receive bespoke coaching to crack your brand challenge and walk away with a refined action plan on how to grow your brand. The day includes a macro trend presentation, curated comp. shop route and one-on-one guidance from our expert team.

Secure your spot today

Book Here

Skew Presents our Seasonal Haul Event

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Crack your brand challenges

Break into new product categories

Grow into a tricky demographic

Unlock a new retail partner

Learn from the best your peers have to offer

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What is included?

A discovery call prior to the event so we can fully tailor the day to your challenges

A trend presentation, that is exclusively available for you to download after the event

One-on-one curated comp. shop

A workshop with our team to pull together the day’s research and coach you to draw actionable conclusions

Previous attendees include

National Trust
British Museum
Copyrights
Abbey Road
Magic Light Pictures
Roald Dahl logo
Golden Goose
Perfetti van melle logo black and white copy

We do a lot of research and actively target organisations

— Clare Brown, Head of Brand Licensing & Retailer Development at National Trust

NT w O

The trend presentation at the start of the day was absolutely fantastic

— Laura Coppolaro, Illustrator & Graphic Designer at The Roald Dahl Story Company Ltd

Cover

The pace and timing of the day was very good

— Harriet Smith, Freelance Designer

Photo

The trend info shared by Skew also meant that I could identify trends that would be around for a while

— Rebeckah Dalton, Freelance Brand & Product Development

Jean shopping

Skew are unique as they interrogate insights and dive deeper

— Demi Patel, Vice President Creative Services at Copyrights Group

Diving deeper

We're looking forward to pushing these different directions we looked at on the day

— Jade Ferguson, U.K. Licensing Manager, Magic Light Pictures

MLP shopping
  • Made for busy industry professionals. You’ll pack a weeks worth of research into a single day.
  • You don’t need to be a creative. We’ll prepare you for the day and teach our research techniques. We’re there to guide you on the route and we’ll workshop your insights into action.
  • All you need to bring is a challenge!
    (some walking shoes and a growth mindset)

Frequently Asked Questions

Where can I find more information?

Brands that have registered their interest will be contacted by one of our team and the first to gain access to the early bird ticket release. You can also read more about past events on our blog here.

What is the route?

Each route will be planned individually and will take in Neal Street, Covent Garden, Soho and the West End.

What is the itinerary?

An early briefing and macro-trend presentation followed by fast paced retailing, rounded up with a workshop and optional drinks.

Where are the venues?

We'll start and finish the day in Soho at Dean Street Works, London.

How many places are available?

It’s for individual, pairs or teams. Tickets will be VERY limited, please contact us if you wish to book for a team over 2.

What if there's a competitor at the workshop?

In the unlikely scenario there’s a direct competitor at the event we’ll tailor the day to make it work for everyone.

How much will it cost?

Tickets are around the £300 mark. To ensure this event is fantastic value for money you will have a one-to-one consultation with a member of our team about your brand's areas of focus prior to the day. This will allow us to fully tailor your experience so you have plenty of actionable outcomes. The trend presentation, which is part of our consultancy package, will also be available to download after the event.

Oliver D, Skew

A word from Oliver

Brand extension means finding opportunity, building relationships, pleasing partners and learning about the fans you want to reach with new products and services.

It’s a challenge to balance everything you need to do to grow your brand. You told us;

  • You don’t have enough time to gather market intelligence.
  • You value strategic insight but it’s expensive to bring an agency in to do it for you.

We thought we can help the industry much more with this. Retail research is effective and so much fun, why should we keep it to ourselves?

Skew have unlocked clients challenges thousands of times by taking them out to the shops on focused, guided research trips. And now you can do this too, with Skew's Haul events!

I’d love you to join us for a day in London that might just change the way you work.

Skew Haul | 16th January 2025

Haul: A London Retail Masterclass

Want more information? Drop us a message today and one of team will be in touch.

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